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Nelson Educaton Ltd > Higher Education > Understanding Management, First Canadian Edition > Student Resources > Surf the Net > Chapter 2

Surf the Net

Chapter 2 The Environment and Corporate Culture

1. Monitor the environment. A comprehensive informational Web site designed especially for executives is at http://www.ceoexpress.com. After familiarizing yourself with this site, send an e-mail message to your instructor. Your instructor will play the role of your boss, who is currently unaware that CEOExpress® exists. In your e-mail, present evidence to convince your “boss” that the information at this site would help him or her monitor the environment and, therefore, is a site worthy of bookmarking and visiting regularly.

2. Mergers and acquisitions. To learn more about merger and acquisition activity that affects the economic environment, locate and record the merger and acquisition announcements made in the past two weeks. Use a search engine to locate this information that can be found at such sites as http://www.theonlineinvestor.com/.

3. Corporate culture. Select two sites from the list below. Print out the information the organization presents about its corporate culture. On your printouts, identify one aspect of the organization’s culture at each of the three levels described in Exhibit 2.5. Be prepared to present your findings in a class discussion on corporate culture.

Back in Motion Rehab: http://www.back-in-motion.ca
Sapient: http://www.sapient.com
Trico Homes: www.tricohomes.com
Vancity Financial: www.vancitycareers.com

 

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